Unless you’ve been living under a rock for the last two hundred years, you know Valentine’s Day is coming up. And what does Valentine’s Day mean for small to medium-sized businesses? Dollar signs, correct. With the world still recovering from economic losses caused by the pandemic, Valentine’s Day is a fantastic opportunity for businesses to make some much-needed profits. That’s where the knowledgeable team at Get More Traffic comes in. To help get you started, we’ve correlated some tips and tricks to help you make the most of your mobile advertising and Google shopping strategy this Valentine’s Day. And for those of you who are familiar with mobile advertising, not to worry because this article is for you, too!
Did you know that some romantics think about Valentine’s Day as early as January? Even if they don’t commit to anything right away, research indicates that people browse for gift ideas weeks in advance. This is fantastic news for you because it means you can get a jump on the competition and begin your mobile advertising early. Showcasing your products and services early also means you can expand your reach, exposing consumers to your business ahead of time, not to mention the opportunity for increased sales!
Additionally, early in-app advertising is especially useful for those companies that offer personalised goods and services. For example, you might be a small business that makes goods to order (let’s say customised drinking mugs). Perhaps these mugs are handmade and require just a little more time to ensure the order can be fulfilled when it needs to be. Let’s be honest; it’s a huge letdown receiving a gift several weeks late. While still exciting, the hype is gone. Done. Finished. Finito. That’s why it’s crucial to get on top of things early to make sure you are 1) making sales and 2) meeting the needs of your customers. You don’t want to be overwhelmed without the stock or manpower to ensure each customer receives their order by Valentine’s Day. See below for some fantastic strategies that’ll help consumers fall in love with your business this romance season.
Alright, so you’re on top of it early, trying to get your Google mobile ads sorted for V-Day. We love that! Have a look below for some advertising strategies you can leverage this February.
If any of this sounds overwhelming, don’t even stress about it because the reliable folks here at GMT are here to lend a hand. We’ll be there with you every step of the way, providing expert advice and assistance to help you fall in love with mobile advertising. We’re committed to helping you:
Increase site traffic
We use our expertise to create product listings (on Google Shopping, for example), to help drive and funnel traffic directly to your website.
We’re committed to helping your services appear among the first 15 Google search results.
We endeavour to group your Google Shopping campaigns into categories to gain more control of bidding strategies.
Catered to your inventory
We’re able to take your large inventory and add them to your Google Shopping campaign to help maximise sales and conversions.
Is your website a highway at peak hour? Because boy, you’ll be getting a lot of traffic with the help of our digital marketing experts. We’re passionate about helping businesses all over Australia harness the power of Google mobile ads to take their sales to the next level. If you’re ready to give traffic to your website the green light and learn how to optimise your Google Shopping feed, contact the team at Get More Traffic today!