Kyle C
03/28/2018

Vanity Metrics: The Wrong Side Of The Coin

Every actionable step you take during a marketing campaign comes with data, and you’re presented with hundreds of tools to measure that information. The problem is, some metrics just aren’t that important.

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Kyle C
03/21/2018

Emotional Marketing – Make Em Feel!

The idea of leaving your emotions at the door when you get to work is antiquated for me.

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Rochelle L
02/08/2018

Digital Marketing Strategies – A Quick Overview

With marketing techniques constantly adapting and evolving, it’s important to develop new tactics to reach your target audience.

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Kyle C
01/31/2018

Online Store Marketing Mistakes

Does your business sell primarily, or entirely online? Are you reaching your defined targets? This one’s for you…

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Kyle C
01/04/2018

Social Media Giveaway – A 10 Step Guide

Social media is inescapable. There are millions of business and brands taking full advantage of various social platforms to reach their target audience, increasing said audience and building a customer base.

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Branding Mistakes Your Small Business Should Avoid

 

Branding to a business is sunshine to a flower, it cannot survive without it.

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Kyle C
11/29/2017

Conversion Rate Mistakes: 8 To Avoid

If you get a hundred visitors to your website every month, what is your conversion rate?

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Rochelle L
11/08/2017

Small Business Blogging – What To Write

If you don’t already have a blog, you’ve probably at least had a few suggestions to begin one. They’re a simple way to connect and understand your audience better.

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Rebecca Patrick
10/04/2017

Finding Your Ideal Target Audience In 3 Simple Steps

The potential for success of any marketing company for both big and small businesses is limited until you know who to target.

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Rochelle L
08/30/2017

Marketing’s Favourite Promotional Tools

Are you creating a lot of content in the hopes of generating more leads and traffic but struggling to get the content to actually do those things?

Content enhancement is a method that relies heavily on presenting your content in an easy-to-learn and understandable context to ensure optimal results. Content promotion is where most companies fail to hit the mark, and yet, is a vital step in content marketing. So here’s a list of marketing promotional tools to enhance your online presence and grow your brand. 

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Recent Posts

14/06/2018

Using Facebook Analytics To Grow Your Business

With 1.7 billion Facebook users (and counting) there’s a whole world of potential customers out there for you to harness to grow your business. Now that we’ve had a month or so to wrap our heads around the newly launched Facebook Analytics, here are our recommendations for how to grow your potential and active customer base using information generated by the tool:

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07/06/2018

Twitter Analytics: How To Improve Your Content

Founded in 2006, Twitter quickly became one of the top social networking sites for individuals and businesses alike. However, it wasn’t until 2014 that they introduced Twitter analytics, a useful tool for measuring and boosting your impact on the platform itself. On the homepage of Twitter, click on your profile image in the top right corner to show the drop-down menu and select analytics. From there, we can show you some great reasons to start using Twitter analytics to improve your content.

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